Tumbledry, a leading laundry and dry clean services provider, is making remarkable progress towards its ambitious target of opening 2000 stores in India by 2025. The company’s exponential growth presents a significant opportunity for emerging entrepreneurs in tier l and tier ll cities.
In its franchise-based business model, Tumbledry has successfully captured 56 percent of the organized laundry market, offering entrepreneurs the chance to tap into the surging demand for laundry services. Tumbledry provides comprehensive support to its franchisees, including training, operational guidance, marketing assistance, and promotional activities. This robust support system has enabled franchisees to establish thriving stores and achieve substantial business growth in collaboration with Tumbledry.
Since December 2022, Tumbledry has launched an impressive 189 stores, setting a new industry standard by opening one store per day over the past six months. This extraordinary pace of expansion demonstrates Tumbledry’s commitment to pushing boundaries and consistently expanding its presence. Notably, in the months of March, April, and May 2023 alone, Tumbledry introduced an impressive total of 25, 35, and 30 stores, respectively.
Tumbledry currently has over 70 stores in progress, scheduled to go live in June and July 2023. These upcoming store openings will span across various cities in India, including Bangalore, Hyderabad, Mumbai, Pune, Nagpur, Patna, Jammu, Ranchi, Kolkata, Kashipur, Barpeta, Sonari, Silvassa, Shimla, Giridih, Bokaro, Gulbarga, Hubli, Kozhikode, Kollam, Barmati, Erode, Jaunpur, and Sodepur. By expanding its presence to these diverse locations, Tumbledry aims to enhance the accessibility and efficiency of its exceptional laundry services for people across different regions.
Tumbledry’s impressive growth has been driven by its quarter-on-quarter expansion. Within a span of just 48 months, the company has achieved remarkable success, operating 604 stores in 198 cities. Data reveals that a significant 40 percent of Tumbledry’s franchise partners come from Tier ll and Tier lll regions, demonstrating the company’s commitment to reaching customers beyond major metropolitan areas.
Gaurav Nigam, Founder at Tumbledry said, “We are incredibly proud of our rapid growth and expansion efforts. Gaurav Nigam, Founder at Tumbledry. “By opening one store per day, we are determined to make our high-quality laundry services accessible to more customers throughout the country. Our expansion reflects our commitment to revolutionizing the laundry industry and providing exceptional growth in the industry.“
Setting itself apart from other service providers, Tumbledry prioritizes transparency, high-quality service, and customer convenience. The company utilizes cutting-edge machinery and chemicals sourced from Sweden, America, and Germany. It also operates an in-house academy to train its washermen and pressmen, ensuring the utmost care in handling clothes. With a strong focus on hygiene, Tumbledry processes each customer’s clothes separately and guarantees 99 percent stain removal using specially developed chemicals. Customers can witness the cleaning process in live stores and track their orders through the mobile app, which offers free home pickup and delivery. These unique features distinguish Tumbledry from other laundry service providers.
Despite the Indian laundry service market’s vast size, valued at $35.83 billion in 2020 and estimated to be worth Rs 2.2 Lakh crore, 96 percent of the industry remains unorganized. Tumbledry aims to tap into this growing market by offering franchise opportunities, providing a chance to be part of a rapidly expanding industry with a high return on investment. The company’s franchise model has enabled it to penetrate smaller cities and towns, where the demand for quality laundry and dry cleaning services is on the rise.
Tumbledry is diligently working towards addressing the laundry and dry cleaning needs of half a billion urban Indians by launching 2000 live stores by 2026. The company’s goal is to cover all Tier l, Tier ll, and Tier lll cities, establishing a hyper-local presence with a Tumbledry store within every 3 km radius. This strategic expansion plan aims to ensure that everyone, regardless of their location, has access to high-quality laundry and dry cleaning services.